Commercial Awareness

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A comprehensive, yet practical toolkit that equips participants with the fundamental skills and capabilities to become more commercially astute.

Description

Aim:

Training Central’s commercial awareness training materials supports participants in developing both their commercial and financial awareness through practical discussion and activity.  Participants will explore the concept of commercial awareness, what it means to them, their team and the organisation. Through analysing current commercial activity and exploring different commercial techniques, participants will develop practical ways of enhancing their commercial edge.

Acting commercially aware can be a daunting prospect to most, especially when considering overall leadership and management responsibilities. However there is no escaping the fact that development in the global economic environment is putting pressure on everyone to be commercially mindful.  In response, Training Central offers you a comprehensive, yet practical toolkit that equips participants with the fundamental skills and capabilities to become more commercially astute.

Like all our toolkits, Training Central’s commercial awareness training materials allow trainers and coaches to deliver straight from the box, everything is ready to go. See below for the included content – buy now, train now!

Workshop Content:
  • Exploring what commercial focus is about
  • Assessing current levels of commercial awareness
  • Practically applying commercial thinking techniques
  • Reviewing internal and external drivers to commerciality
  • Identifying control/influence factors that provide the most financial gain
  • Analysing commercial relationships
  • Developing a commercial action plan
Learning Outcomes:

As an outcome of this development, delegates will be able to:

  • Clearly identify what is meant by commercial awareness and how they can influence this
  • Focus on activities that will drive a greater commercial gain for the organisation
  • Clearly identify how their role contributes to and fits within the wider organisational objectives<
  • Identify and address internal and external factors that impact commerciality
  • Concentrate on their own commercial strengths and weaknesses, and know how to improve these
  • Implement a ‘commercial focus plan’ that makes a positive difference to their area of responsibility
Toolkit Content:
  • Script (workshop)
  • Powerpoint
  • Materials Check List
  • Joining Instructions
  • Trainer Guidance
  • Flip Chart Guide
  • Workbooks
  • Activity Briefs/Supporting Materials
  • Evaluation Form

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